John Airey and Mike Bruno Found Hooked Wireless

New venture to pursue cell phone applications and games

Los Altos Hills, CA – August 15, 2004, For immediate release:

John Airey and Mike Bruno, two well-known Silicon Valley veterans, announced today that they are teaming up to form Hooked Wireless, Inc., a new company dedicated to the production of consumer applications and video games for current and next-generation cell phones. Airey and Bruno bring their extensive experience in computer graphics, gaming, and consumer electronics to the new venture, where they hope to assemble a team of highly talented business people, engineers and artists.

Renowned computer graphics engineer John Airey comes to Hooked from game publisher THQ, where he was the lead programmer at THQ's Silicon Valley game studio. During his time there, John introduced the single-cycle development of games for multiple platforms, and oversaw the release of several titles for Sony's PS/2. Prior to THQ, John invented several techniques that form part of the bedrock of the 3D graphics industry. During his ten years as an MTS and engineering manager at Silicon Graphics Computer Systems, he was the first to demonstrate the use of a hardware-accelerated OpenGL® pipeline to perform RenderMan-compliant rendering, and was an author on seven U.S. patents and two SIGGRAPH papers. As a graduate student at UNC Chapel Hill, he introduced the concept of the "Potentially Visible Subset", fundamental to much of the industry. This concept was used, among other things, to enable the breakthrough rendering performance in the computer game Doom. He is cited in such classic texts as Foley and Van Dam's Computer Graphics: Principles and Practice, and holds a PhD in Computer Graphics from UNC Chapel Hill.

Mike Bruno comes to Hooked via laser communication system maker Primecast, Inc., where he was temporary CEO until its purchase by Gigabeam, Inc. (GGMBE: OB). Prior to Primecast, Mike founded outsource engineering firm Digital Video Arts, Inc. (DVA). Mike was the CEO of DVA from 1989 until 1999, when it was bought by Worldgate Communications Inc. (NASDAQ: WGAT). Digital Video Art designed software for TV and movie production, and for digital set-top boxes. Along with Mosaic Imaging of Sunnyvale, CA it produced the computer software that was used in the late eighties to colorize such classic movies as Casablanca and The Maltese Falcon for Turner Broadcasting. That same team also wrote the software that was used to produce the first entirely digital Saturday morning cartoon series, The Attack of the Killer Tomatoes. It later produced special-effects software used in such movies as Terminator 2 and Apollo XIII, video-editing software for Sony Electronics, and system software for television set-top boxes at Microsoft WebTV and Worldgate Communications.

According to Bruno, "Hooked will establish itself as a leader in engineering and artistic innovation in the emerging field of cell phone applications."

For further information, please write to, or contact Chris Braden, VP Business Development, at 408-410-0710.

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